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<channel>
	<title>AdMonsters</title>
	<link>http://www.admonsters.org</link>
	<description>Leading Operations Online</description>
	<pubDate>Fri, 08 Aug 2008 15:01:02 +0000</pubDate>
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			<item>
		<title>AdMonsters Autumn European Events Open for Registration</title>
		<link>http://www.admonsters.org/archives/2008/08/105</link>
		<comments>http://www.admonsters.org/archives/2008/08/105#comments</comments>
		<pubDate>Fri, 08 Aug 2008 14:59:35 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Publisher Forum]]></category>

		<category><![CDATA[Europe]]></category>

		<category><![CDATA[Leadership Forum]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/08/105</guid>
		<description><![CDATA[<p>Registration is now open for two AdMonsters events to be held this autumn in Greater London. <b><a href="http://admonsters.org/cn/cn-eu-11.php">AdMonsters EU Publisher Forum XI</a></b> and <b><a href="http://admonsters.org/ag/ag-eu-04.php">AdMonsters EU Leadership Forum IV</a></b> will be held October 12 - 14 and November 4, respectively. Members are expressing a lot of interest in these two events and we expect to sell out early. Be sure to register as soon as possible to avoid disappointment.</p>
<p><b><a href="http://admonsters.org/cn/cn-eu-11.php" target="_blank">Register for Publisher Forum</a> - Prices start at just &#163;300</b><br />
<b><a href="http://admonsters.org/ag/ag-eu-04.php" target="_blank">Register from the Leadership Forum</a> - Prices start at just &#163;99</b></p>]]></description>
			<content:encoded><![CDATA[<p>Registration is now open for two AdMonsters events to be held this autumn in Greater London. <b><a href="http://admonsters.org/cn/cn-eu-11.php">AdMonsters EU Publisher Forum XI</a></b> and <b><a href="http://admonsters.org/ag/ag-eu-04.php">AdMonsters EU Leadership Forum IV</a></b> will be held October 12 - 14 and November 4, respectively. Members are expressing a lot of interest in these two events and we expect to sell out early. Be sure to register as soon as possible to avoid disappointment.</p>
<p><b><a href="http://admonsters.org/cn/cn-eu-11.php" target="_blank">Register for Publisher Forum</a> - Prices start at just &pound;300</b><br />
<b><a href="http://admonsters.org/ag/ag-eu-04.php" target="_blank">Register from the Leadership Forum</a> - Prices start at just &pound;99</b></p>
<p><strong>Publisher Forum XI</strong><br />
  <em>October 12 - 14, 2008</em><br />
      Prices from &pound;300<br />
Following on the runaway success of its <a href="http://admonsters.org/cn/cn-eu-10.php" target="_blank">Berlin event</a> this June, AdMonsters is looking forward to the fall Publisher Forum. Attendees will join up to 45 of their peers for two full days of technical workshops, presentations, breakouts, professional networking, and plenty of time to socialize with other online advertising leaders from across the UK and Europe. If you manage an ops team at a publisher or advertising networks, <em>you won&#8217;t want to miss this event</em>.</p>
<table width="100%" border="0" cellpadding="5">
<tr>
<td><em>Keynote Speaker:</em></td>
<td><strong>James Sandoval</strong></td>
</tr>
<tr>
<td><img align=left src="http://admonsters.org/images/adm_cn-eu-11_sandoval_headshot_sm.jpg" width="150" height="175"/></td>
<td align="left" valign="top">
<p>We are proud to announce that James Sandoval will be leading the keynote address at AdMonsters EU XI. James brings nearly 10 years of online advertising experience to the conference. He most recently ran the operations, technology, and analytics team at Neo@Ogilvy (the digital branch of Ogilvy). He&#8217;ll be sharing some of his insights and best practices around ad operations and deep data analytics. The 2007 Booz-Hamilton Interactive Marketing Report stated that 82% of marketers cite user insight and analytics as their biggest &#8216;want&#8217; in online advertising. James will discuss what this means for operations teams, performance, and measurability.</p>
<p>European Companies at our last European AdMonsters included: <em>AdLINK Internet Media AG (DE), Bauer Media, BBC Worldwide, Belgacom  Skynet, Channel 4 Television, DailyMotion, Dennis Interactive, Financial Times, freenet AG, Future Publishing,  GCap Media, Guardian Newspapers Ltd, Hachette Filipacchi Ltd,  Haymarket Media, Hearst Digital, ITV,   lastminute.com, Lycos Europe,  Media Initiatives Group Ltd., Multimap, MySpace, Net Info  BG AD, New York Times Digital, News Group Newspapers,   Orange,  Reuters.com Europe,  Telegraph Media  Group,  United Internet Media AG, Yahoo!</em></p>
</td>
</tr>
</table>
<p>&nbsp;</p>
<p><strong>Leadership Forum IV</strong><br />
  November 4, 2008<br />
  Prices from &pound;99<br />
The most senior leaders in online advertising operations from across the industry will gather at London&#8217;s Cafe Royal on November 4th for our Our fourth European Leadership forum. While maintaining our exclusive focus on online adops, our Leadership Forum series includes a wider array of industry players from leading digital and creative agencies, publishers, portals, advertising networks, and selected technical service providers. In essence, if you run an online advertising operations team, you should be at the Leadership Forum. A typical attendee profile is someone who has been in the industry from 4+ years and is the most senior member of the ad operations team at their organization. While our publisher forum brings in manager-level people and higher, the Leadership Forum is geared more towards the director and VP level.</p>
<p>This one-day event is composed of a keynote from an industry leader, several group presentations, and a series of structured, interactive, team-based workshops. The goal of the day is to identify issues in common from the various types of companies present and, more importantly, immediate, actionable steps attendees can take to improve operations within their organizations. Tactical outcomes are the goal of the day and typically, attendees see immediate results from their teams.</p>
<p>Key topics will include: social network advertising; emerging creative technology trends; behavioural targeting; agency/publisher trading tools; and much more</p>
<p>The event is followed by cocktails and dinner with our sponsors at a leading London restaurant. </p>
<p>Recent Leadership Forum attendees came from the following companies: Agency.com, AKQA, AOL UK, BSkyB, Channel 4 Television, Conde Nast,  Controlinveste, DailyMotion, Digitas, FullSix, glue London Ltd, Group  M, Guardian Newspapers Ltd, Hachette Filipacchi (UK) Ltd, Harvest  Digital, I-Level, Isobar, LBi, Mediarun Ltd, Microsoft - MSN (UK), MTV Networks, News  International, Tango Zebra, Tri-Direct Limited, William Reed Business  Media, Yahoo!, Zed Media, and many others.</p>
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		<item>
		<title>Agencies, Publishers, Ad Networks and Portals Bridge the Gap at AdMonsters Leadership Forum US VI</title>
		<link>http://www.admonsters.org/archives/2008/07/104</link>
		<comments>http://www.admonsters.org/archives/2008/07/104#comments</comments>
		<pubDate>Sun, 13 Jul 2008 22:52:34 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Leadership Forum]]></category>

		<category><![CDATA[Executive Summit]]></category>

		<category><![CDATA[sponsorship]]></category>

		<category><![CDATA[Industry News]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/07/104</guid>
		<description><![CDATA[


The agenda at AdMonsters Leadership Forum, is focused around identifying solutions to some of the bigger challenges facing the industry as a whole, with an eye toward specific tactical actions you can take within your organization to improve the way you do business.

By including representatives from across the industry, sessions will offer holistic views on [...]]]></description>
			<content:encoded><![CDATA[<p><center><img src="http://www.admonsters.org/images/ag/ag-us-06_1.gif"/></center></p>
<p>
<p>
The agenda at <a href="http://www.admonsters.org/ag/ag-us-06.php" target="new">AdMonsters Leadership Forum</a>, is focused around identifying solutions to some of the bigger challenges facing the industry as a whole, with an eye toward specific tactical actions you can take within your organization to improve the way you do business.</p>
<p></p>
<p>By including representatives from across the industry, sessions will offer holistic views on the key issues surrounding on-line advertising. </p>
<p></p>
<p>This event is only held twice a year and brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best practice recommendations.</p>
<p></p>
<p>
</p>
<p>The day will be composed of a keynote address from an industry leader, several presentations from members, structured workshops, group exercises, and a sponsor presentation.  In the evening, everyone will relax over cocktails and dinner.<br />
</p>
<p>
The event costs only $199 and includes the event itself, breakfast, lunch, cocktails and dinner. </p>
<p>
<b><a href="http://www.admonsters.org/ag/ag-us-06.php">Register online</a> today to reserve your seat.</b></p>
]]></content:encoded>
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		<item>
		<title>Registration Closes July 11th for AdMonsters US XIX - Boulder</title>
		<link>http://www.admonsters.org/archives/2008/06/103</link>
		<comments>http://www.admonsters.org/archives/2008/06/103#comments</comments>
		<pubDate>Mon, 23 Jun 2008 16:03:29 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Publisher Forum]]></category>

		<category><![CDATA[sponsorship]]></category>

		<category><![CDATA[Industry News]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/06/103</guid>
		<description><![CDATA[Time is running out to register for AdMonsters US XIX to be held at the St. Julien Hotel in Boulder, CO August 17 - 20, 2008. The forum will bring together 100 leaders in online advertising operations for three days of workshops, presentations, focused breakouts, and social and professional networking. Ad operations managers from across the industry regard AdMonsters' Publisher Forums as essential tools for their professional development. These events always sell out so in order to avoid disappointment, register early.  

<strong><a href="/cn/cn-us-19.php">Click here to register</a></strong>]]></description>
			<content:encoded><![CDATA[<p>Time is running out to register for AdMonsters US XIX to be held at the <a target="_blank" href="http://www.stjulien.com/">St. Julien Hotel</a> in Boulder, CO August 17 - 20, 2008. The forum will bring together 100 leaders in online advertising operations for three days of workshops, presentations, focused breakouts, and social and professional networking. Ad operations managers from across the industry regard AdMonsters&#8217; Publisher Forums as essential tools for their professional development. These events always sell out so in order to avoid disappointment, register early.  </p>
<p><strong><font style="color: red;">Registration closes July 11th</font></strong><br />
<strong><a href="/cn/cn-us-19.php">Click here to register now</a></strong></p>
<p><strong>Agenda</strong><br />
Keynote Address: <b>Joslyn Moore, Senior Director, Service Operations at Microsoft</b><br />
AdMonsters is pleased to announce that the keynote address, &#8220;Building &#038; Growing a Scalable Service Organization&#8221; will be delivered by Joslyn Moore, Senior Director, Service Operations at Microsoft.</p>
<p>Ms. Moore&#8217;s keynote will examine the key components of a scalable service organization. During the talk she will address successful strategies for building, managing and maintaining a high quality service organization. Key pillars include the right organizational design, a strong people plan &#038; customer focused technology investments.</p>
<p><b>Other Agenda Items</b><br />
Spanning a full three days, the Publisher Forum agenda will cover many topics critical to online advertising operations, including Ad Operations Workflow, Rich Media, Video, Targeting &#038; Inventory Management, Reporting &#038; Metrics, Hiring, Staffing and Ad Ops Management Strategies, System Architecture and Integration, Technology Case Studies, &#8216;New New&#8217; Media, and much more. See the <a href="/cn/cn-us-19.php">AdMonsters XIX conference page</a> for further details as they become available.<br />
<img align="right" width=200 src="/images/cn-us-19/adm_cn-us-19_flatirons.jpg" alt="Boulder Flatirons" /><br />
<strong>Session Leaders</strong><br />
One of the elements that makes AdMonsters unique is that all of our sessions are led by our members. It is our belief that no one knows more about the current state of online ad operations than those people who attend our events. As such, we draw on the vast pool of experience offered by our members who share their recent experiences, successes, and challenges with the wider group. By exchanging these best practices, case studies, and other specific examples of how an ad operations team can better execute its functions, it is our firm belief that the industry will be better positioned to scale.</p>
<p>We are always looking for energetic and engaging individuals to lead sessions, workshops, and breakouts. If you are thinking of attending and would like to put your name forward as a session leader, please <a href="mailto:matt@admonsters.org?subject=cn-us-19_leader">contact us</a> to let us know about your interest.</p>
<p><strong>Sponsorship</strong><br />
Once again we have a fantastic line up of sponsors. Without their continuing support, AdMonsters simply wouldn&#8217;t be possible in its current form. Please join us in thanking them for their participation.</p>
<h4 class='announce'>Platinum sponsors</h4>
<p><a class='img' title='Online Advertising and Behavioral Targeting' target='_blank' href='http://www.atlassolutions.com/admanager'>Atlas Publisher Suite</a></p>
<p><h4 class='announce'>Ruby sponsors</h4>
<p><a class='img' title='Online Advertising, Email Marketing, Database Marketing and Marketing Analytics Solutions' target='_blank' href='http://www.doubleclick.com'>DoubleClick</a><br />
<a class='img' title='' target='_blank' href='http://www.rightmedia.com'>Right Media</a>
</p>
<p><h4 class='announce'>Gold sponsors</h4>
<p><a class='img' title=' Interactive. Targeted. Innovative. It's the way effective marketing is done today.' target='_blank' href='http://www.247realmedia.com/'>24/7 Real Media</a>
</p>
<p><h4 class='announce'>Silver sponsors</h4>
<p><a class='img' title='' target='_blank' href='http://www.admeld.com'>AdMeld Inc.</a><br />
<a class='img' title='' target='_blank' href='http://www.adtech.info/'>ADTECH</a><br />
<a class='img' title='' target='_blank' href='http://www.spotxchange.com'>Booyah Networks</a><br />
<a class='img' title='' target='_blank' href='http://www.burstmedia.com/'>Burst Media</a><br />
<a class='img' title='' target='_blank' href='http://www.google.com'>Google</a><br />
<a class='img' title='Process is the Operative Word' target='_blank' href='http://www.operative.com/'>Operative</a><br />
<a class='img' title='' target='_blank' href='http://www.revenuescience.com'>Revenue Science</a><br />
<a class='img' title='Sales Planning and Revenue Management' target='_blank' href='http://www.solbright.com'>Solbright</a><br />
<a class='img' title='' target='_blank' href='http://www.themediatrust.com/'>The Media Trust Company</a><br />
<a class='img' title='' target='_blank' href='http://www.theoreminc.net/ad_operations/'>Theorem Inc.</a>
</p>
<p><h4 class='announce'>Bronze sponsors</h4>
<p><a class='img' title='' target='_blank' href='http://www.checkm8.com'>CheckM8</a><br />
<a class='img' title='' target='_blank' href='http://www.kiptronic.com'>Kiptronic</a><br />
<a class='img' title='' target='_blank' href='http://www.pubmatic.com'>PubMatic</a><br />
<a class='img' title='' target='_blank' href='http://www.rubiconproject.com'>The Rubicon Project</a>
</p>
<p><strong>Registration &#038; Cost</strong><br />
Attendance is open to senior individuals (manager level and above) working at leading online media publishing companies whose role focuses on online advertising operations and technology. Please visit the <a href="http://admonsters.org/cn/cn-us-19.php">AdMonsters XIX</a> page to register. Attendance is limited to a maximum of 100 publisher members total and two delegates from each member company. We do expect to sell out.</p>
<p>The registration cost of $1,699 includes the conference fee, three nights hotel accommodation, Sunday and Monday evening cocktail receptions, dinners, and one of three fantastic off-site activities.</p>
<p>Don&#8217;t miss out on the main event for leaders in online ad operations - <a href="/cn/cn-us-19.php">register for AdMonsters XIX today</a>!</p>
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		<item>
		<title>Registration is now open for AdMonsters Leadership Forum US VI</title>
		<link>http://www.admonsters.org/archives/2008/06/102</link>
		<comments>http://www.admonsters.org/archives/2008/06/102#comments</comments>
		<pubDate>Mon, 23 Jun 2008 15:40:05 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Leadership Forum]]></category>

		<category><![CDATA[Executive Summit]]></category>

		<category><![CDATA[sponsorship]]></category>

		<category><![CDATA[Industry News]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/06/102</guid>
		<description><![CDATA[ AdMonsters Leadership Forum, held twice a year, brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best practice recommendations. This forum is truly a meeting of the minds for those leading operations online.

The Leadership Forum is a key opportunity to meet your [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.admonsters.org/ag/images/leadership_foruma.gif" align="left"/> AdMonsters Leadership Forum, held twice a year, brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best practice recommendations. This forum is truly a meeting of the minds for those <i>leading operations online.</i></p>
<p></p>
<p>The Leadership Forum is a key opportunity to meet your peers and to engage in hands-on, in-depth analysis and problem-solving with the leaders in online ad operations across the industry. This event focuses on both short-term tactical solutions, as well as some of the longer-term industry wide challenges that continually arise. </p>
<p>The registration fee of $199 includes the forum, breakfast, lunch, as well as a cocktail reception and dinner with the event sponsors following the event.</p>
<p><b><a href="http://www.admonsters.org/ag/ag-us-06.php">Register online</a> today to reserve your seat.</b></p>
]]></content:encoded>
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		<title>Registration is now open for AdMonsters newest conference: Ad Ops 360&#176;</title>
		<link>http://www.admonsters.org/archives/2008/05/101</link>
		<comments>http://www.admonsters.org/archives/2008/05/101#comments</comments>
		<pubDate>Wed, 07 May 2008 03:39:36 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[sponsorship]]></category>

		<category><![CDATA[Industry News]]></category>

		<category><![CDATA[Blogroll]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Discussion Forums]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/05/101</guid>
		<description><![CDATA[
Our newest conference, Ad Ops 360&#176;, is a one-day conference that is designed to offer our past training participants, along with other junior and mid-level ad operations professionals, an opportunity to further their ad operations education while collaborating with their peers in AdMonsters unique interactive style of conference.   
All group sessions and educational [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.admonsters.org/tr/images/ad-ops_1.gif" align="center"/></p>
<p>Our newest conference, <strong>Ad Ops 360&deg;</strong>, is a one-day conference that is designed to offer our past training participants, along with other junior and mid-level ad operations professionals, an opportunity to further their <b>ad operations education</b> while collaborating with their peers in AdMonsters unique interactive style of conference.   </p>
<p>All group sessions and educational workshops are focused on industry-wide best practices.  The majority of the agenda is comprised of facilitator-led sessions, focused on different aspects of ad operations and will define real life solutions to the immediate challenges faced in day to day operations.  </p>
<p>The conference format will run for one full day with cocktails and appetizers immediately following. </p>
<p><strong><a href="http://www.admonsters.org/jf/jf-us-01.php">Register online</a> to reserve your seat.</strong></p>
]]></content:encoded>
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		<title>Registration open for AdMonsters US XIX</title>
		<link>http://www.admonsters.org/archives/2008/03/100</link>
		<comments>http://www.admonsters.org/archives/2008/03/100#comments</comments>
		<pubDate>Mon, 31 Mar 2008 13:46:26 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Publisher Forum]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/03/100</guid>
		<description><![CDATA[AdMonsters has opened registration for their 19th US Publisher Forum to be held in Boulder, Colorado August 17th - 20th, 2008. The forum will bring together 100 leaders in online advertising operations for three days of workshops, presentations, focused breakouts, and social and professional networking. AdMonsters' Publishers' Forums are regarded as essential tools for ad operations managers from across the industry. These events always sell out so in order to avoid disappointment, register early. As an added incentive, AdMonsters is offering a 10% 'early bird' discount for those attendees that register before May 1, 2008.
<strong><a href="/cn/cn-us-19.php">Click here to register</a></strong>]]></description>
			<content:encoded><![CDATA[<p>AdMonsters has opened registration for their 19th US Publisher Forum to be held in Boulder, Colorado August 17th - 20th, 2008. The forum will bring together 100 leaders in online advertising operations for three days of workshops, presentations, focused breakouts, and social and professional networking. Ad operations managers from across the industry regard AdMonsters&#8217; Publisher Forums as essential tools for their professional development. These events always sell out so in order to avoid disappointment, register early. As an added incentive, AdMonsters is offering a 10% &#8216;early bird&#8217; discount for those attendees that register before May 1, 2008.<br />
<strong><a href="/cn/cn-us-19.php">Click here to register</a></strong></p>
<p><strong>Agenda</strong><br />
Spanning a full three days, the Publisher Forum agenda will cover many topics critical to online advertising operations, including Ad Operations Workflow, Rich Media, Video, Targeting &#038; Inventory Management, Reporting &#038; Metrics, Hiring, Staffing and Ad Ops Management Strategies, System Architecture and Integration, Technology Case Studies, &#8216;New New&#8217; Media, and much more. See the <a href="/cn/cn-us-19.php">AdMonsters XIX conference page</a> for further details as they become available.<br />
<img align="right" width=200 src="/images/cn-us-19/adm_cn-us-19_flatirons.jpg" alt="Boulder Flatirons" /><br />
<strong>Session Leaders</strong><br />
One of the elements that makes AdMonsters unique is that all of our sessions are led by our members. It is our belief that no one knows more about the current state of online ad operations than those people who attend our events. As such, we draw on the vast pool of experience offered by our members who share their recent experiences, successes, and challenges with the wider group. By exchanging these best practices, case studies, and other specific examples of how an ad operations team can better execute its functions, it is our firm belief that the industry will be better positioned to scale.</p>
<p>We are always looking for energetic and engaging individuals to lead sessions, workshops, and breakouts. If you are thinking of attending and would like to put your name forward as a session leader, please <a href="mailto:matt@admonsters.org?subject=cn-us-19_leader">contact us</a> to let us know about your interest.</p>
<p><strong>Sponsorship</strong><br />
Once again we have a fantastic line up of sponsors. Without their continuing support, AdMonsters simply wouldn&#8217;t be possible in its current form. Please join us in thanking them for their participation.</p>
<p><em><strong>PLATINUM sponsors</strong></em><br />
<a href="http://www.atlassolutions.com/admanager">Atlas Advertising Platform from Microsoft</a> </p>
<p><em><strong>RUBY sponsors</strong></em><br />
<a href="http://www.doubleclick.com">DoubleClick </a><br />
<a href="http://www.rightmedia.com">Right Media</a> </p>
<p><em><strong>GOLD sponsors</strong></em><br />
<a href="http://www.247realmedia.com/">24/7 Real Media </a><br />
We have one Gold Sponsorship available. Please <a href="mailto:admin@admonsters.org?subject=cn-us-19_sponsor">click here</a> if you are interested in purchasing this sponsorship.</p>
<p><em><strong>SILVER sponsors</strong></em><br />
<a href="http://www.admeld.com">AdMeld Inc.</a><br />
<a href="http://www.adtech.info/">ADTECH </a><br />
<a href="http://BooyahNetworks.com">Booyah Networks</a><br />
<a href="http://www.burstmedia.com/">Burst Media</a><br />
<a href="http://www.google.com">Google </a><br />
<a href="http://www.operative.com/">Operative </a><br />
<a href="http://www.revenuescience.com">Revenue Science</a><br />
<a href="http://www.solbright.com">Solbright </a><br />
<a href=" http://www.themediatrust.com/">The Media Trust Company</a><br />
<a href="http://www.theoreminc.net/ad_operations/">Theorem Inc.</a> </p>
<p><em><strong>BRONZE sponsors</strong></em><br />
<a href="http://www.checkm8.com">Check M8</a></p>
<p><strong>Registration &#038; Cost</strong><br />
Attendance is open to senior individuals (manager level and above) working at leading online media publishing companies whose role focuses on online advertising operations and technology. Please visit the <a href="http://admonsters.org/cn/cn-us-19.php">AdMonsters XIX</a> page to register. Attendance is limited to a maximum of 100 publisher members total and two delegates from each member company. We do expect to sell out.</p>
<p>The registration cost of $1,699 includes the conference fee, three nights hotel accommodation, Sunday and Monday evening cocktail receptions, dinners, and one of three fantastic off-site activities.</p>
<p>Don&#8217;t miss out on the main event for leaders in online ad operations - <a href="/cn/cn-us-19.php">register for AdMonsters XIX today</a>!</p>
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		<title>Registration closes May 15th for AdMonsters Berlin!</title>
		<link>http://www.admonsters.org/archives/2008/03/99</link>
		<comments>http://www.admonsters.org/archives/2008/03/99#comments</comments>
		<pubDate>Tue, 04 Mar 2008 11:30:32 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Publisher Forum]]></category>

		<category><![CDATA[Europe]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/03/99</guid>
		<description><![CDATA[AdMonsters today opened registration for its 10th European Publishers Forum to be held in Berlin June 8 - 11, 2008. This forum will span a full three days and run from Sunday evening through 5 PM on Wednesday. The conference is a mix of member-led sessions, workshops, and breakouts along with other sessions led by sponsors, networking and socializing events, dinners, and an offsite activity.

Attendance is limited to 60 senior members of the online advertising operations community. These events have always sold out and those interested in attending are encouraged to register ASAP to avoid disappointment. Registration and more information, including a sample agenda, is available here: 
<strong><a href="http://admonsters.org/cn/cn-eu-10.php">admonsters.org/cn/cn-eu-10.php</a></strong>
]]></description>
			<content:encoded><![CDATA[<p>
AdMonsters will close registration for its 10th EU Publisher Forum on May 15th. Be sure to register immediately to ensure you get a seat at the table. This forum, held at the gorgeous <a href="http://berlin.concorde-hotels.com/en/">Berlin Concorde Hotel</a>, will span a full three days and run from Sunday evening through 5 PM on Wednesday. The conference is a mix of member-led sessions, workshops, and breakouts along with other sessions led by sponsors, networking and socializing events, dinners, and an offsite activity.</p>
<p>Attendance is limited to 60 senior members of the online advertising operations community. These events have always sold out and those interested in attending are encouraged to register ASAP to avoid disappointment. <strong><a href="/cn/cn-eu-10.php">Click here for agenda and registration</a></strong>
</p>
<p>
<img align=right src="/images/cn-eu-10/adm_cn-eu-10_alexplatz.jpg" alt="Alexanderplatz" /><br />
<em><strong>Topics, Sessions, &#038; Agenda</strong></em><br />
AdMonsters will be working with their members to develop the content for the conference over the next few months. In addition to these, some topics are already being developed. Attending members will share their experiences and best practices on a variety of subject material including:</p>
<ul>
<li>Staffing, Hiring, and Keeping the Best Ad Ops Teams</li>
<li>Technical Discussions:
  </li>
<li>Rich Media Advertising Challenges
  </li>
<li>Advertising In Non-Linear Environments - Ajax &#038; &#8220;Web 2.0&#8243; Technologies
  </li>
<li>Tagging &#038; Targeting Strategies
  </li>
<li>Vendor Specific Solutions
  </li>
<li>Workflow &#038; System Integration
 </li>
<li>Inventory &#038; Yield Management Best Practices
 </li>
<li>Managing Internal and External Relations with your Customers
 </li>
<li>And more&#8230;
</li>
</ul>
<p>An up to date list of conference topics and sessions can always be found on the event website.
</p>
<p>
IAB members receive 15% off on their registrations and can sign up today for just &euro;850. Hotel rooms are available exclusively through AdMonsters at the Berlin Concorde for &euro;189 per night.
</p>
<p>
<em><strong>Sponsors</strong></em><br />
Once again, AdMonsters Publisher Forum is supported by a wide range of industry specific sponsors without whose support these forums would not be possible.</p>
<h4 class='announce'>Platinum sponsors</h4>
<p><a class='img' title='' target='_blank' href='http://emea.doubleclick.com/uk/'>DoubleClick EMEA</a>
</p>
<p><h4 class='announce'>Gold sponsors</h4>
<p><a class='img' title=' Interactive. Targeted. Innovative. It's the way effective marketing is done today.' target='_blank' href='http://www.247realmedia.com/'>24/7 Real Media</a><br />
<a class='img' title='Process is the Operative Word' target='_blank' href='http://www.operative.com/'>Operative</a><br />
<a class='img' title='' target='_blank' href='http://www.rapt.com'>Rapt Inc.</a><br />
<a class='img' title='' target='_blank' href='http://www.rightmedia.com'>Right Media</a>
</p>
<p><h4 class='announce'>Silver sponsors</h4>
<p><a class='img' title='' target='_blank' href='http://www.adition.com/'>Adition</a><br />
<a class='img' title='' target='_blank' href='http://www.adtech.info/'>ADTECH</a><br />
<a class='img' title='' target='_blank' href='http://www.atlassolutions.com/admanager'>Atlas (Europe)</a><br />
<a class='img' title='specialists in providing high-quality ad management services' target='_blank' href='http://www.dqatraffic.com'>DQ&#038;A Digital Marketing Services</a><br />
<a class='img' title='' target='_blank' href='http://www.phorm.com/'>Phorm, Inc.</a><br />
<a class='img' title='' target='_blank' href='http://www.revenuescience.com'>Revenue Science</a><br />
<a class='img' title='' target='_blank' href='http://www.themediatrust.com/'>The Media Trust Company</a></p>
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		<title>Registration open for AdMonsters Leadership Forum US V</title>
		<link>http://www.admonsters.org/archives/2008/01/98</link>
		<comments>http://www.admonsters.org/archives/2008/01/98#comments</comments>
		<pubDate>Fri, 18 Jan 2008 21:23:15 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Leadership Forum]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2008/01/98</guid>
		<description><![CDATA[AdMonsters&#8217; US Operations Leadership Forum V will be held on April 17, 2008 at Digital Sandbox in New York City. The Leadership Forum brings together 50 of the most experienced leaders in online ad operations, from the top online publishers, ad networks, agencies and third party vendors, for a unique round table discussion. Attendance is [...]]]></description>
			<content:encoded><![CDATA[<p><img align=right src="http://www.admonsters.org/images/55_photo.jpg"/>AdMonsters&#8217; US Operations Leadership Forum V will be held on April 17, 2008 at <a href="http://www.digitalsandboxnetwork.com/">Digital Sandbox</a> in New York City. The Leadership Forum brings together 50 of the most experienced leaders in online ad operations, from the top online publishers, ad networks, agencies and third party vendors, for a unique round table discussion. Attendance is open exclusively to individuals whose roles focus on online advertising operations and technology.</p>
<p>
<strong>Registration is open now:<a href="http://www.admonsters.org/ag/ag-us-05.php"> Click here to register </a></strong><br />
Join the most senior operationally-savvy planners and account managers from agencies and leaders in online ad operations to address and define industry best practices, develop strategies for increasing the profitability of online media, and accelerate the overall share of online ad spend. The agenda for AdMonsters&#8217; Leadership Forum US V is comprised of attendee-led hands on sessions covering a wide variety of ad operations and technology topics. Previous sessions have included: ad serving technology; inventory management; organizational structure; business process automation; ad operations policies; rich media; online video advertising.
</p>
<p>
<b>Cost</b> <br />
The event cost is <strong>only $199</strong> and includes: <br />
- All Conference Fees <br />
- Breakfast &amp; Lunch the day of the conference <br />
- Cocktails and Dinner Afterwards </p>
<p><b>Sponsors</b><br />
AdMonsters&#8217; US Operations Leadership Forum V is generously supported in part by the following organizations. We thank them for helping to make this event possible. <br />
<i>Platinum Sponsor</i><br />
<a href="http://doubleclick.com">DoubleClick</a><br />
<br />
<i>Gold Sponsor<br /></i><br />
<a href="http://eyewonder.com" target="_blank">EyeWonder</a><br />
<a href="http://www.theoreminc.net" target="_blank">Theorem</a>
</p>
<p>
To register or for more information, including a preliminary agenda, please visit: <a href="http://www.admonsters.org/ag/ag-us-05.php">http://admonsters.org/ag/ag-us-05.php</a>
</p>
<p>
<b> Past Agency Attendees in the US:</b><br />
Agency.com, Avenue A / Razorfish, Banner, Centro, Diffiniti Ltd., Digital Pulp, Ethos Group Inc., Horizon Interactive, i-level Ltd., Isobar, MEC Interaction, Mediavest Worldwide, Mindshare Interaction , Neo@Ogilvy, NetPlus Marketing , OMD Digital, Organic, Performance Bridge, Sendtec, Sorted, Inc., Starcom IP, TargetCast tcm, Wahlstrom Group, Weboptimiser Media Ltd., Zed Media and others. </p>
<p>
<b> Past Publisher Attendees include </b> A&amp;E Television Networks, Atom Entertainment, AutoTrader.com, BizJournals, CNET Networks, Cox Newspapers, Inc., Discovery.com, Financial Times, Fox Interactive Media, Future Publishing, Hearst Digital, Jetix<br />
(Disney.com), Martha Stewart Living Omnimedia , McClatchy Interactive, MSN, MTV Networks, NBC Universal Digital Media, New York Times Digital, Sports Illustrated, Turner, Univision Online, US News and World Report, Warner Bros. Online, Yahoo!, and others</p>
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		<title>Registration Closes January 16th for AdMonsters XVIII!</title>
		<link>http://www.admonsters.org/archives/2007/11/97</link>
		<comments>http://www.admonsters.org/archives/2007/11/97#comments</comments>
		<pubDate>Mon, 05 Nov 2007 16:41:57 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Publisher Forum]]></category>

		<category><![CDATA[Executive Summit]]></category>

		<category><![CDATA[sponsorship]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2007/11/97</guid>
		<description><![CDATA[Registration is now open for AdMonsters' 18th US conference, to be held near Ft. Myers Florida February 17th - 20th, 2008. Benefit from our 10% "earlybird" discount when you register before November 24th, 2007. AdMonsters limits 110 member attendees at its US publisher events and we <em>always</em> sell out. Don't miss out on the on-line advertising operations event of the year. 
<p><strong>Register today at: <a href="http://admonsters.org/cn/cn-us-18.php" target="_blank">admonsters.org/cn/cn-us-18.php</a></strong></p>]]></description>
			<content:encoded><![CDATA[<table width="200px" border="0" align="right" cellpadding="0" cellspacing="0">
<tr>
<td>
          <img src="http://admonsters.org/images/cn-eu-07_group.jpg" alt="AdMonsters Conference" width="252" height="189" />
    </td>
</tr>
</table>
<p>Registration is now open for AdMonsters&#8217; 18th bi-annual US publisher forum, to be held near Ft. Myers, Florida February 17th - 20th, 2008. AdMonsters limits attendance to 110 members at its US publisher forums and  <em>always</em> sells out. If you don&#8217;t want to miss out on the online advertising operations event of the year, we suggest you register as early as possible. </p>
<p><strong>Register today at: <a href="http://admonsters.org/cn/cn-us-18.php" target="_blank">admonsters.org/cn/cn-us-18.php</a></strong></p>
<p>
AdMonsters publishers&#8217; forum is a vital part of the successful online advertising operations leader&#8217;s success and should not be missed by anyone who runs a trafficking team, looks after inventory management, or manages advertising technology and innovation.
</p>
<p>Since 1999, AdMonsters has brought operations professionals together for a unique, collaborative conference that focuses on practical, hands-on knowledge that improves the efficiency of online adverting teams. With over 400 active US members representing nearly 300 media owners, AdMonsters is only forum exclusively dedicated to this group of key contributors.</p>
<table width="250px" border="0" cellspacing="0" cellpadding="0" align="left">
<tr>
<td>
         <img src="http://admonsters.org/images/ag-eu-03_grp.jpg" alt="A workgroup at EU Leadership Forum III" width="250" hspace="10" vspace="10" align="left"/>
    </td>
</tr>
</table>
<h2>Agenda &#038; Cost</h2>
<p>The conference will run three full days, beginning with a cocktail reception at 6 PM on Sunday the 17th of February and concluding with a conference wrap up at 4 PM on Wednesday the 20th. Through a blend of socializing and networking with your peers, member-led sessions, collaborative workgroups, and focused breakouts, participants will come away with both a great understanding of the key issues facing online operations today as well as immediate short term solutions and best-practices you can implement immediately. The network of peers you develop while at the conference will continue to pay dividends long after the conference concludes.
</p>
<table width="250px" border="0" cellspacing="0" cellpadding="0" align=right>
<tr>
<td>
        <img src="http://www.admonsters.org/images/cn-eu-09_wrkgrp.jpg" alt="Workgroup" width="250" height="112" align="right" />
  </td>
</tr>
</table>
<p>AdMonsters conferences are all-inclusive&#8211;the registration fee of $1,699 covers  the conference fee, hotel room, meals, cocktail receptions and off-site activity. Feedback from past attendees is frequently that AdMonsters events are the best value for money in the industry. In addition, <strong>if you register before November 24th, you will benefit from our 10% &quot;earlybird&quot; discount</strong>.</p>
<h2>Sponsors</h2>
<p>AdMonsters is supported in part by solutions and technology vendors from across the industry. We thank them for their support.</p>
<p><h4 class='announce'>Platinum sponsor</h4>
<p><a class='img' title='' target='_blank' href='http://www.rightmedia.com'>Right Media</a></p>
<h4 class='announce'>Ruby sponsors</h4>
<p><a class='img' title='Online Advertising and Behavioral Targeting' target='_blank' href='http://www.atlassolutions.com/admanager'>Atlas</a><br />
<a class='img' title='Online Advertising, Email Marketing, Database Marketing and Marketing Analytics Solutions' target='_blank' href='http://www.doubleclick.com'>DoubleClick</a></p>
<h4 class='announce'>Gold sponsors</h4>
<p><a class='img' title='Your mobile search advertising leader' target='_blank' href='http://www.medio.com/'>Medio Systems</a><br />
<a class='img' title='Process is the Operative Word' target='_blank' href='http://www.operative.com/'>Operative</a></p>
<h4 class='announce'>Silver sponsors</h4>
</p>
<p>
    <a class='img' title='' target='_blank' href='http://www.247realmedia.com/'>24/7 RealMedia</a><br />
    <a class='img' title='' target='_blank' href='http://www.adtech.info/'>ADTECH</a><br />
    <a class='img' title='' target='_blank' href='http://www.burstmedia.com/'>Burst Media</a><br />
    <a class='img' title='' target='_blank' href='http://www.google.com/'>Google</a><br />
    <a class='img' title='' target='_blank' href='http://www.mediatrust.org/'>The Media Trust</a><br />
    <a class='img' title='' target='_blank' href='http://www.pointroll.com/'>Pointroll</a><br />
    <a class='img' title='' target='_blank' href='http://www.rapt.com/'>Rapt, Inc.</a><br />
    <a class='img' title='' target='_blank' href='http://www.revenuescience.com'>Revenue Science</a><br />
    <a class='img' title='' target='_blank' href='http://www.solbright.com/'>Solbright</a><br />
    <a class='img' title='' target='_blank' href='http://www.theoreminc.net/'>Theorem, Inc.</a>
  </p>
<h4 class='announce'>Bronze sponsors</h4>
<p><a class='img' title='' target='_blank' href='http://www.checkm8.com'>CheckM8</a><br />
<a class='img' title='' target='_blank' href='http://freewheel.tv'>Freewheel</a><br />
<a class='img' title='' target='_blank' href='http://www.panachetech.com'>Panache</a></p>
<p>
All sponsorships are now <b>SOLD OUT</b>. Thank you all for your tremendous support of AdMonsters!</p>
<p>Don&#8217;t miss out on AdMonsters Publishers&#8217; Forum XVIII! Register today: <a href="http://www.admonsters.org/cn/cn-us-18.php" target="_blank"><strong>admonsters.org/cn/cn-us-18.php</strong></a> </p>
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		<title>AdMonsters and Vio Launch Online Creative Portal</title>
		<link>http://www.admonsters.org/archives/2007/10/96</link>
		<comments>http://www.admonsters.org/archives/2007/10/96#comments</comments>
		<pubDate>Tue, 16 Oct 2007 21:17:14 +0000</pubDate>
		<dc:creator>Admonsters</dc:creator>
		
		<category><![CDATA[Publisher Forum]]></category>

		<category><![CDATA[Europe]]></category>

		<category><![CDATA[Industry News]]></category>

		<category><![CDATA[North America]]></category>

		<category><![CDATA[AdMonsters News]]></category>

		<category><![CDATA[Articles]]></category>

		<category><![CDATA[Discussion Forums]]></category>

		<guid isPermaLink="false">http://www.admonsters.org/archives/2007/10/96</guid>
		<description><![CDATA[AdMonsters and Vio Worldwide Limited today announced the Online Creative Portal (OCP), a service for digital agencies and online publishers. 
OCP will allow publishers to post their advertising specifications in a global database so that ad agencies can perform real time creative planning, testing, and submission. This service aims to reduce the cost of planning and delivering Internet advertising campaigns.
<br /><br />
<a href="http://www.admonsters.org/pr/adm_vio_pr.pdf" target="new">Download</a> and read the full story<br />
Visit the Online Creative Portal: <a href="http://www.onlinecreativeportal.com" target="new">www.onlinecreativeportal.com</a>]]></description>
			<content:encoded><![CDATA[<p><strong>AdMonsters and Vio Launch Online Creative Portal to Speed Internet Ad Operations</strong><br />
<a href="http://admonsters.org/" target="_blank">AdMonsters</a> and <a href="http://www.vio.com/" target="_blank">Vio Worldwide Limited</a> today announced the <a href="http://onlinecreativeportal.com" target="_blank">Online Creative Portal</a> (OCP), a service for digital agencies and online publishers. OCP will allow publishers to post their advertising specifications in a global database so that ad agencies can perform real time creative planning, testing, and submission. This service aims to reduce the cost of planning and delivering Internet advertising campaigns.</p>
<p align="left"> <img src="http://admonsters.org/images/vio_ocp_screengrab.jpg" alt="ocp screengrab" width="300" height="197" border="1" align="left" />AdMonsters and Vio Worldwide Limited today announced the Online Creative Portal (OCP), a service for digital agencies and online publishers. OCP will allow publishers to post their advertising specifications in a global database so that ad agencies can perform real time creative planning, testing, and submission. This service aims to reduce the cost of planning and delivering Internet advertising campaigns. </p>
<p>According to AdMonsters Chairman, Bowen Dwelle, &quot;The Online Creative Portal will allow online publishers and agencies to work together much more efficiently.&quot; Dwelle adds, &quot;As the growth of online advertising continues to accelerate and online becomes a major component of large-scale advertising budgets, we must address the issue of excessive operational costs caused by manual processes and inefficient communication. The Online Creative Portal allows publishers and agencies to collaborate directly on the handling of online creative, and to automate key steps in the process of getting new creative up and running. OCP will reduce costs and lead time for online campaigns dramatically and make online advertising more profitable for everyone.&quot;</p>
<p>Yahoo is among the leading publishers who have been testing the new service. David Burrows, Head of Ad Technology at Yahoo Europe, states, &quot;The industry has been crying out for a system to help bridge the gap between publishers&#8217; need for compliance with standards and advertisers&#8217; desire for creativity and speed. Vio and AdMonsters have listened carefully to the requirements of all parties and have come up with an elegant system to help the online advertising business continue growing in a profitable way.&quot;</p>
<p> The Global Specification Database is a core component of OCP where publishers post their advertising requirements, such as submission deadlines, minimum file size, maximum ad expansion, or number of graphic rotations to the online database. Agencies and advertisers are then able to access the data for media planning purposes to help compare varying publisher requirements and select the most appropriate sites for their campaigns. Additional tools are available to manage the campaign and preflight the creative content to ensure that it displays accurately on the target website. Collaboration tools within OCP allow agencies to communicate with publishers to let them know when a campaign is ready to run.</p>
<p>  As the popularity of Internet advertising has increased, digital agencies have been under pressure to deliver an increasing volume of campaigns to online publishers under ever tighter deadlines and quality requirements. According to Garry Dalzell, creative services director at the top UK digital agency Glue London, &quot;Agencies are really challenged to meet campaign submission deadlines while complying with the diversity of publisher technical requirements. The Online Creative Portal has the potential to make our jobs much easier by helping us find and compare publishers&#8217; specs and then letting us test our creative files for compliance before submission.&quot;</p>
<p> Chris Friend, Vio&#8217;s European Managing Director, states, &quot;We commend AdMonsters and their member companies for taking the lead in tackling the complex challenge of improving communication and commercial transactions between online publishers and advertisers. This is an exciting time to be involved in the Internet advertising business and Vio is pleased to have been chosen to provide the critica lnfrastructure and services for this groundbreaking new service. We expect both publishers and advertisers will reap the benefits.&quot;</p>
<p> A number of leading online publishers and digital agencies in the UK have begun testing the Online Creative Portal as part of a limited roll-out. The service is expected to be commercially available in late 2007.</p>
<p>Further information can be found at: <a href="http://www.onlinecreativeportal.com" target="_blank">http://www.onlinecreativeportal.com</a></p>
<p><strong>About Vio Worldwide:</strong><br />
  For nearly ten years Vio Worldwide Limited, the Digital Supply Chain company, has supplied ad agencies, production companies, and media owners with advertising workflow tools and services to help them to reduce costs and become more productive. Advertisers, agencies, and publishers around the world depend on Vio for automating ad creation, checking and fulfilment.</p>
<p>Vio has offices in the UK, USA, Israel and France. The company offers securely managed, tracked and automated online content delivery for more than 10,000 users globally. Vio leads the way in technology standards, participating in standards-setting bodies for online and print media. Vio is part of LMS Capital plc (<a href="http:/www.lmscapital.com" target="_blank">www.lmscapital.com</a>), a UK-based quoted company with over &pound;200 million in assets. For more information, please visit: <a href="http://www.vio.com" target="_blank">http://www.vio.com</a></p>
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